Let's Keep Duck Dynasty On TV Forever
I first heard Iggy Pop’s 1977 hit single “Lust For Life” in
a commercial for Royal Caribbean Cruise Lines when I was in middle school. It was and
is a catchy song, and it seemed to fit pretty well with the happy, energetic people rock climbing and playing basketball on the big happy
cruise ship. Next to me on the couch, though, Dad was shaking his head.
“You know this is a song about a guy who’s excited for his
heroin dealer to show up, right?” Dad asked. I did not know that, and turning
back to the TV I wondered if maybe the rock climbers were actually lying on a dirty
mattress in an abandoned apartment in Baltimore and just sharing an unusually
vivid hallucination about a cruise ship.
“These companies just appropriate rock and roll songs
because they sound fun, but they ignore all the dark stuff that makes those
songs what they are,” Dad grumbled, very Dadly.
So Duck Dynasty,
then.
Everybody says that Duck
Dynasty is the most popular reality TV show of all time, but they’re wrong.
Duck Dynasty is obviously extremely popular – which is probably a sign that there’s widespread mercury
contamination in America’s water supply or something – but it’s not a reality
TV show. By patriarch Phil Robertson’s own admission, most of what happens on
the show is set up or arranged in advance by producers. Rumor has it there are
even scripts and table reads with the family before they start shooting, which
makes it more of a really poorly written and acted sitcom than anything
resembling “reality.”
So this family’s zany hillbilly antics, which the nation
loves for their down-home authenticity and good Christian values, have actually
been manufactured by a team of New York and LA-based reality TV producers, all
of whom have no doubt Googled “best place to get cocaine on the bayou” at least
once while on set.
But most reality TV is like this. During my short and
illustrious career as a PA on a number of C-grade reality TV shows in late 2011
we put a lot of effort into staging events, telling the “talent” how to react
to them, and covering our tracks after the fact to try and make it all look
authentic.
Part of this is budgetary – to truly document reality,
without stopping the proceedings every few minutes for retakes, you need a very
large crew to be sure that there’s enough cameras to cover anything that
happens at any time. Since basically every crewmember is in a union, that gets
really expensive really quick. When you know exactly what everybody’s going to
be doing, on the other hand, you don’t have to hire any more crew than you
need.
And part of it is because reality is unpredictable – and
usually not in the fun, silly way that people tune into these shows to see. The
networks airing these shows are beholden to sponsors, and it’s in their best
interests to make sure that the “reality” they’re documenting on these shows is
friendly enough to make people want to buy things – and in Duck Dynasty’s case there’s also a half billion dollar merchandising empire to protect.
So when Phil Robertson, while talking to a GQ reporter, equated homosexuals with
terrorists, or suggested that black people were totally happy in pre-Civil
Rights Movement era Louisiana, or explained that he voted for Romney because
he’d feel more comfortable walking around Salt Lake City than Obama’s hometown
of Chicago, he unwittingly gave Duck
Dynasty a long overdue shot of authenticity.
How different are the people who tune into Duck
Dynasty on a regular basis from those Royal Caribbean executives? They put a catchy rock song in their commercial
because the chorus – Lust for life! Lust
for life! – sounds fun when you don’t listen to the other lyrics – With the liquor and drugs! And a flesh
machine!
And everybody in America was content to watch a bunch of
highly religious backwoods rednecks so long as A&E sanitized all the
unpleasant parts of their social, political, and religious views. People in the
suburbs wanted to enjoy all the quaint things about this conservative religious
white family in the Deep South – accents, beards, guns, hunting, family, good
Christian values – without confronting any of the uncomfortable and equally
real aspects of that lifestyle, like racism and homophobia. Duck Dynasty viewers were perfectly
content to believe that the Robertsons were The
Beverly Hillbillies until Phil Robertson made it clear that they weren’t.
If you’re a Duck
Dynasty fan and you quit watching it after this fracas, answer me this:
What did you think you were watching? What did you think these people believed?
You either already figured that they held these beliefs, or you assumed that an
extremely religious and conservative family who has intentionally tried to
isolate themselves from modern society held nuanced and tolerant views about
sexuality and race.
I want Duck Dynasty
to stay on the air for a good long time. I want the show to engage with this
controversy. I want A&E to quit selectively editing the Robertsons’ life
and instead show the whole picture of who they are, inviting viewers to draw
their own conclusions about this goofy, eccentric, loving, and prejudiced
family.
That would be a TV show that would make people think. And if
we know anything about reality TV viewers, it’s that thinking is one of their
favorite activities.
Truman Capps would be extremely amused if there was
a Duck Dynasty in ancient China.